Google’s Latest Changes- What They Want, What They Don’t Want, and How to Keep Them Happy! (Hint: Relevancy is King)

"Relevancy plus common sense plus content"- we like those words at LTCEP and we  are VERY glad that Google likes them to. It's funny how we've always had that practice with our clients' websites, and now it's paying off in more ways than we imagined.  Recently Google implemented the "Penguin Update" and we were very [...]

5 Cool Things You Can Do With Google’s New Knowledge Graph

Recently Google launched a new service called Knowledge Graph. Here is an excerpt from the Official Google Blog that tells more: Introducing the Knowledge Graph: things, not strings Search is a lot about discovery—the basic human need to learn and broaden your horizons. But searching still requires a lot of hard work by you, the [...]

AlzheimersCareToday.com Announces the Addition of a New Alzheimer’s Care Expert Contributor

LTC Expert Publications Valerie VanBooven RN BSN 888-404-1513 Valerie@ltcep.com www.LTCSocialMark.com   For Immediate Release (St. Louis, MO, May, 2012) LTC Expert Publications is proud to announce that Tom Merlin, Co-Owner of Home Helpers in Des Plaines, IL, is the featured contributor this week for a new website dedicated to Alzheimer’s Disease Care. AlzheimersCareToday.com contains articles [...]

LTC Expert Publications Announces the Launch of a New Authority Website Dedicated to Alzheimer’s Disease Care- AlzheimersCareToday.com

LTC Expert PublicationsValerie VanBooven RN BSN 888-404-1513 www.LTCSocialMark.com   For Immediate Release (ST. CHARLES, MO, May, 2012)  LTC Expert Publications is proud to announce the launch of a new authority website dedicated to Alzheimer’s Care.   AlzheimersCareToday.com contains articles and information specific to the caring for family members and individuals with Alzheimer ’s disease.  All [...]

The 4 Top Home Care Marketing Strategies for Success

If you have been marketing home care for any length of time, you know all of the challenges that home care agency owners face… Everything from the challenge of getting more professional referral sources, to "networking exhaustion", to yellow pages (to do or not to do), your website, your social media, your articles, photos, events, [...]

Home Care Memphis

Home Care Marketing: LTC Expert Publications Announces the Launch of Their New Website Dedicated to Caregivers – LessCaregiverStress.com

LTC Expert Publications Valerie VanBooven RN BSN 888-404-1513 www.LTCSocialMark.com   For Immediate Release (St. Louis, MO, April, 2012)  LTC Expert Publications is proud to announce the launch of a new website dedicated to family caregivers. LessCaregiverStress.com contains articles and information specific to the family caregivers, long-distance caregivers, general caregiver tips, and articles written by experts in the [...]

The Elder Care Marketing Newsletter for 04/17/2012

LTCEP Weekly Home Care, Elder Care, and Senior Service Marketing E-Newsletter Is this email not displaying correctly?View it in your browser. LTCEP Weekly E-Newsletter When the bottom line matters….LTCEP delivers leads. From the Desk of Valerie VanBooven RN BSN: Welcome to the famous weekly e-newsletter. Our goal is to help you attract more LEADS to [...]

Home Care Marketing: How to Write an Online Press Release

writing_great_online_news_releases.pdf Download this file As we all know, the way people look for information has changed. The process now—a quick searchon the Web to find the links, content, references and discussions that get the attention of the person looking. And there is a ton of information out there. We write content for to audiences: 1. [...]

Marketing Home Care: 15 Must Know Tips to Rock Your New Facebook Timeline Business Page

This is a wonderful article written by Pam Moore. You can read the article in it's entirety (and more about Pam) at http://socialmediatoday.com/pammoore/476234/15-must-know-tips-rock-your-new-facebook-timeline-business-page Many of you don't visit your business pages very often, so please be sure to take note- and notice that for those of you who are our clients, we have already added a [...]